clear & focused

Partnering with 8in1, S² developed a visually colorful and compelling architecture for over 100 products that would enable Jungle Talk to express it’s premium and playful quality, and increase its shoppability on shelf. The new identity and vibrant graphics helped consumers connect to the product experience, navigate the crowded category, and stand out among the strong competition. The new brand look enabled sales to increase by as much as 25% upon launch.