who we are.

S² is comprised of branding & packaging experts who believe that collaboration
and curiosity is what drives our best discoveries.

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Eileen Strauss

Founder, President & Executive Creative Director

Eileen founded S² over twenty years ago when woman-owned wasn’t a “thing.” She has reinvented the firm over and over to be the branding and packaging powerhouse it is today. A leading and trusted strategic design firm partnering with some of the most recognizable brands on the market. As the business leader and creative visionary at S², she inspires our team to approach each branding initiative with a fresh and open mind, always diving deep and encouraging out of the box thinking to achieve new and innovative solutions to every creative challenge. Her ability to spark proprietary brand expressions and holistic collaboration enables S² to bring each brand’s unique point of difference to life - intuitive consumer-embraced solutions that succeed in the marketplace across diverse categories and industries. Eileen oversees all initiatives - you will see her and her mark of excellence in every solution.

 

 

Nancy Wargo

Vice President, Director Client Services

Nancy is the “client champion” of the company. Her innate ability to connect with people enables her to form trusted partnerships with all of the S² team & client family. Her years as a creative director and marketer in the 360 space, with a specialty in branding and packaging, deepens the perspective of our strategic and creative development that helps drive our clients’ programs to higher levels of success across all categories. Her efficient and proficient approach to program management serves as a model for the client services team. Nancy’s attention to detail and ability to see comprehensively ensures that every client and each challenge is serviced seamlessly. Her hands-on approach inspires collaboration and partnership to facilitate award winning activations! It’s not just about solutions, but more about building relationships and understanding the DNA of your brand to help drive clarity, vision & success.